Resume Rewind: Kraft CMO Todd Kaplan Reveals He Never Threw In the Towel
After nearly 18 years at Pepsi, Todd Kaplan joined Kraft Heinz North America as chief marketing officer in July. He sat down with ADWEEK for video series Resume Rewind, sponsored by entertainment wiki...
View ArticleAbby Phillip and Brian Stelter Talk Fox News and the ‘Subclipping Mafia’ at...
Attendees at ADWEEK's Mediaweek event received news they could use on Monday. The dynamic CNN duo of NewsNight anchor Abby Phillip and chief media analyst Brian Stelter took the stage for a...
View ArticleMeta Beats Revenue Expectations Amid AI Push, But Ad Sales Growth Slows
The numbers $40.58 billion: Meta's Q3 revenue, up 19% YoY, narrowly topping Wall Street's $40.3 billion estimate. 96%: The portion of Meta's Q3 revenue driven by ad sales. This is a slight dip from Q2,...
View ArticleMeet the Execs Leading the Next Wave of Retail Media
This article is part of ADWEEK's Ultimate Guide to Retail Media. Retail media is causing a leadership shakeup. Companies are rapidly hiring executives with deep advertising expertise to stand up...
View ArticleResume Rewind: How Molson Coors CMO Sofia Colucci Reaffirmed Her Love for...
The management trainee program at a former company worked wonders for Molson Coors chief marketing officer Sofia Colucci, she told ADWEEK for video series Resume Rewind, sponsored by entertainment wiki...
View ArticleFree Spirits Embraces the Haters in Edgy New Ad
An ad for non-alcoholic brand Free Spirits stars a self-identified sex worker and culls its storyline from a problematic social media post. What could possibly go wrong? As any marketer or creative...
View ArticleSam’s Club’s New Ad Leader Teases How He’s Revamping the Retailer’s Ad Business
Sam's Club is tweaking its advertising business. Just after completing his first 100 days on the job, Harvey Ma, Sam's Club vice president and general manager of retail media, sat down with ADWEEK to...
View ArticleCreating a Movement in Women’s Leadership With Ilona Aman, CMO of Athleta
In this special episode of the Marketing Vanguard podcast, host Jenny Rooney speaks with Ilona Aman, CMO of Athleta, about her leadership journey and vision. Aman shares insights from her background at...
View ArticleEXCLUSIVE: Perplexity Is Quietly Building an AI-Powered Shopping Experience,...
The Jeff Bezos-backed startup Perplexity is taking aim at ecommerce. Perplexity is now inviting users to gain early access to its new feature, dubbed "Pro Shop," which allows them to research and...
View ArticleMehdi Hasan Responds to Ryan Girdusky Controversy: ‘Shocked and stunned’
Mehdi Hasan broke his silence on Wednesday, addressing the circumstances surrounding his departure from Monday night's episode of NewsNight with Abby Phillip on CNN. In a five minute video shared on X,...
View ArticleElection Night 2024: MSNBC Shares Its Coverage Plans
On Nov. 5, MSNBC kicks off its Election Night coverage from the network's home base in New York City. More than 25 anchors will take part in an array of reporting that spans cable, digital, and social...
View ArticleAmazon’s Ad Business Grew Faster Than the Company’s Overall Growth in Q3
The numbers $14.3 billion -- The amount Amazon made from net sales of its advertising services in Q3, up 19% year-over-year. Ads made up almost 9% of Amazon's total sales. 11% -- Amazon's overall net...
View ArticleCarolyn Mungo Upped to President and GM of WFAA
Carolyn Mungo has been named president and general manager at Tegna's Dallas ABC affiliate WFAA and KFAA serving Dallas-Ft. Worth. She'll continue to report to Brad Ramsey, senior vice president of...
View ArticleNielsen Gets First-Party Streaming Data Integration Approval From MRC
Today, the Media Rating Council (MRC) approved the integration of first-party live-streaming data into Nielsen's accredited National Television service and renewed accreditations for Nielsen's National...
View ArticleLevi’s, MTV, Coca-Cola, and McDonald’s Among First Brand Hall of Fame Inductees
From Oct. 23-25, marketing leaders from top brands and agencies convened in Banff, Canada for The Gathering 2024. Founded in 2013 by Cult Collective, the three-day summit features speaking sessions,...
View ArticleApple’s Olympics Parody Shows Off Power of New MacBook
A weightlifting competition takes a surprising twist in an Apple ad demonstrating the performance of the M4 chips powering the new MacBook Pro. Created by agency TBWA\Media Arts Lab and directed by the...
View ArticleJai Kibe Joins Chobani as CMO
Jai Kibe is the new chief marketing officer at Chobani, the brand announced on Thursday. Kibe comes from consulting outfit Gartner, where he had been executive partner, CMO advisory. Prior to that, he...
View ArticleMove Over, Beyoncé. Content Is Having Its Own Renaissance
Beyonce is not the only one who can have a renaissance moment. From the rise of interactive storytelling to the democratization of content creation, marketers are doing their best to keep up with the...
View Article5 Takeaways for the Last Weekend of Political Ads
We're entering the final weekend of the 2024 election cycle, which also means that we're entering the final weekend of election-related advertising... at least until the 2026 midterms. Due to the close...
View ArticleResume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce
"From a very young age, I was involved in international commerce, and that's always been a passion of mine," Anick Beaulieu told ADWEEK for video series Resume Rewind, sponsored by entertainment wiki...
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