How AI Use Evolved at Companies in 3 Diverse Sectors
With artificial intelligence continuing to advance, the industry is starting to move from the "robots are coming for our jobs" to acceptance. AI platform Brand.AI sponsored a group chat at ADWEEK House...
View ArticleGenius Sports Joins Los Angeles Rams and Verizon to Blitz Fans With Data
Genius Sports and the Los Angeles Rams know that just because you have fans in your building on game day doesn't mean you have their undivided attention. The growth of fantasy sports, gambling,...
View ArticleFox News’ Bret Baier to Interview Vice President Kamala Harris
Fox News announced on Monday that Vice President Kamala Harris would sit down for an interview with its chief political anchor, Bret Baier, on Wednesday, Oct. 16, at 6 p.m. ET. This will be the...
View ArticleGo Inside Jimmy Fallon’s Tonightmares… If You Dare
This spooky season, there's something scarier at Rockefeller Center than a Jenna Maroney-hosted Halloween party. The iconic Manhattan location is hosting Jimmy Fallon's Tonightmares, The Tonight Show...
View ArticleHow McCafé At Home Worked With Puerto Rican Artist Lunay
McCafe At Home teamed up with Puerto Rican reggaeton artist Lunay on a campaign that shows how brands are increasingly looking to reach Hispanic and Latinx consumers through social media. Coffee is a...
View ArticleMint Mobile Tops List of Brands Seeing a Boost in Ad Awareness
People are noticing Mint Mobile's paid media more than they did earlier this year. When asked throughout July, August, and September if they recalled seeing or hearing one of the budget-friendly...
View ArticleWhat Unilever’s Agreement With X Could Mean for the Remaining Advertisers in...
In a dramatic turn of events within the X versus advertisers lawsuit, Unilever has been removed from the lawsuit after coming to an agreement with X. For context, earlier this year, Elon Musk's X...
View ArticleOvernight Cable News Ratings for Oct. 7-10: Hurricane Milton Drives Viewers...
Monday, Oct. 7 At the top of the week, Fox News' The Five wins in primetime total viewers, while Jesse Watters Primetime wins the demo. Meanwhile, The Last Word with Lawrence O'Donnell was MSNBC's...
View ArticleWeek of October 7 Morning News Ratings: GMA Widens Total Viewer Lead Over Today
ABC News' Good Morning America widened its total viewer gap over NBC News' Today as it remained in the top spot for the third week in a row. Meanwhile, Today stayed ahead of its rival in the...
View ArticleJohn Humphries to Retire as GM of WYFF
John L. Humphries, a veteran of 18 years at Hearst Television and more than four decades in broadcast TV, will retire later this year from his current post of president and general manager of WYFF in...
View ArticleWeek of October 7 Evening News Ratings: All Three Networks See Week-to-Week...
Talk about a hat trick. ABC News, NBC News, and CBS News all saw gains in total viewers and in the advertiser-coveted Adults 25-54 demo for the week October 7. As with the morning shows, Hurricane...
View ArticleRobin Arzón Talks Sports, Swagger and the Importance of Speaking Spanish
Before she was a New York Times bestselling author, a top-ranked Peloton instructor, and one of Time magazine's 2023 Latino Leaders, Robin Arzon was very much in a different part of the job market,...
View ArticleOmnicom Reports 6.5% Organic Revenue Growth in Q3
The numbers Omnicom reported $3.9 billion in revenue for its fiscal quarter ending Sept. 30. Organic growth was up 6.5% year over year, coming in slightly higher than last quarter's 5.2% organic...
View ArticleJudge Blocks DeSantis Administration’s Efforts to Block Pro-Abortion Ad
A federal judge has granted a temporary restraining order against Florida's surgeon general after the state health department threatened to bring criminal charges against broadcasters airing an ad...
View ArticleHere’s the Roundup for the Week Ending October 18
Happy Friday to all who celebrate! In this week's edition of stories we didn't write up for one reason or another, we see the usual to and fro of local TV talent, while a station in San Antonio honors...
View ArticleNick Fox Replaces Prabhakar Raghavan Leading Google’s Search and Advertising...
Google CEO Sundar Pichai revealed a change in leadership for its Knowledge & Information unit, which encompasses ads, commerce, Google Earth, and search: Nick Fox will take over for Prabhakar...
View ArticleTop 5 TV-Themed Brand Activations at New York Comic Con 2024
It's that time of the year where the Javits Center will be full of superheroes, supervillains, and more. New York Comic Con kicked off Oct. 17 and will run through Oct. 20. While the East Coast leg is...
View ArticleHere’s Where You Can Watch the Presidential Candidates on TV This Week
Opportunities to reach undecided voters are becoming fewer and fewer for the presidential candidates and their running mates. With early voting already underway in some of the battleground states,...
View ArticleResume Rewind: Stephanie Fried
Stephanie Fried's career first took her into politics before shifting into marketing. Fried broke down her career in the second installment of ADWEEK's video series Resume Rewind, sponsored by...
View ArticleStarbucks Taps Tressie Lieberman for New Role of EVP, Global Chief Brand Officer
If Tressie Lieberman and Brian Niccol ever met over coffee to discuss reuniting, it's a safe bet that the coffee came from Starbucks. Lieberman will join the java giant in the newly created position of...
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